Dig­i­tal trans­port in and for soci­ety: All peo­ple deserve to travel

DIG­NI­TY fos­ters a sus­tain­able, inte­grat­ed and user-friend­ly dig­i­tal trav­el eco-sys­tem that improves acces­si­bil­i­ty and social inclu­sion, along with the trav­el expe­ri­ence and dai­ly life of all cit­i­zens. The project delves into the dig­i­tal trans­port eco-sys­tem to grasp the full range of fac­tors that might lead to dis­par­i­ties in the uptake of dig­i­talised mobil­i­ty solu­tions by dif­fer­ent user groups in Europe. Analysing the dig­i­tal tran­si­tion from both a user and provider’s per­spec­tive, DIG­NI­TY looks at the chal­lenges brought about by dig­i­tal­i­sa­tion, to then design, test and val­i­date the DIG­NI­TY approach, a nov­el con­cept that seeks to become the ​‘ABCs for a dig­i­tal inclu­sive trav­el system’.

An approach that is cen­tered around the needs of the end users, par­tic­u­lar­ly the most vulnerable

The idea is to sup­port pub­lic and pri­vate mobil­i­ty providers in con­ceiv­ing main­stream dig­i­tal prod­ucts or ser­vices that are acces­si­ble to and usable by as many peo­ple as pos­si­ble, regard­less of their income, social sit­u­a­tion or age; and to help pol­i­cy mak­ers for­mu­late long-term strate­gies that pro­mote inno­va­tion in trans­port while respond­ing to glob­al social, demo­graph­ic and eco­nom­ic changes, includ­ing the chal­lenges of pover­ty and migration.

Toolk­its, insights and rec­om­men­da­tions for pol­i­cy mak­ers, prod­uct and ser­vice providers

By focus­ing on and involv­ing end-users through­out the process of design­ing poli­cies, prod­ucts, or ser­vices, it is pos­si­ble to reduce social exclu­sion while boost­ing new busi­ness mod­els and social inno­va­tion. The end result that DIG­NI­TY is aim­ing for is an inno­v­a­tive deci­sion sup­port tool that can help local and region­al deci­sion-mak­ers for­mu­late dig­i­tal­ly inclu­sive poli­cies and strate­gies, and dig­i­tal providers design more inclu­sive prod­ucts and services.